Mobile App Development Trends on the Rise for 2023
Mobile apps have become a part of our daily lives as we seek these apps for almost all our tasks. Whether you intend to order food, book a ride, make a transaction, or simply want to watch something, you will tap on an app. This is leading to the mobile app industry booming at an unprecedented speed, to the extent that around 299 billion apps were downloaded in 2023. With more than 3.2 billion users of smartphones, we will be seeing a further rise in app development along with a growing number of users.
The advancement in software development technology and ever-changing customer demand are shaping the future trends of the mobile app development industry. With third-party tools like GitHub Enterprise, JFrog, and Klocwork, we are experiencing the evolution of mobile apps with amazing new features. If you are looking for a mobile application development company with tech capabilities that are applicable on the road toward digital transformation, BoTree Technologies (a Tntra Company) can help you.
Grabbing the attention of users in this highly competitive market is challenging. However, keeping a close eye on the changing enterprise mobile app development trends can be a game-changer for your project. Hence, we have a list of top mobile development trends that will help you create a robust app with exciting new features.
- Apps Designed for Foldable Devices:
Cool foldable smartphones are getting everyone’s attention these days. The plus point of foldable devices is offering a bigger screen that can easily be folded. With the rise in its popularity, users now demand custom apps for foldable devices.
The future trends of smartphone devices look more inclined toward foldable devices, thus providing an opportunity for mobile app developers. So keeping up with the trend, we recommend you develop and optimize mobile apps specially customized for foldable smartphones.
- Artificial Intelligence & Machine Learning:
Artificial intelligence and machine learning made the mobile app development process for mobile app development services much smarter. So, when we talk about artificial intelligence and how it is transforming mobile app development, we may think it is just about voice recognition assistance or virtual assistance in our smartphones. Whereas in reality, AI and machine learning have exponential potential to bring amazing new features to apps and assist in the app development process.
AI and machine learning are opening up new opportunities in the mobile app development industry, especially with its ability to speed up the entire development process and ensure smooth-running apps. Moreover, machine learning is improving user experience, thus making our lives easier. For this reason, developers are now keen to integrate more customized features along with introducing chatbots to facilitate end users.
- Wearable App Integration & Internet of Things:
Another exciting trend in mobile app development is wearable app integration. The popularity of wearable devices like smartwatches, fitness bands, and trackers is increasing tremendously. So, developers need to develop better-integrated apps that can connect these devices and instantly share data.
In simple terms, the Internet of Things is how effectively all devices are connected through one network and share data to improve our lives. Since we are dependent on all these devices, this connectivity ensures a smooth experience. Hence, mobile application development services are integrating IoT technology. This allows users to control and monitor their devices through one app. Therefore, you can now change your home temperature, lock or unlock doors, or select the lighting through one app on your smartphone. Future development in this sector is expected in smart devices, household devices, health care, and the automobile industry.
- Contactless Payments:
Contactless payments and mobile wallets are trending more than ever, especially in the e-commerce industry. As mobile shopping is increasing rapidly, customers seek convenience through contactless payments. Therefore, we recommend apps that support mobile wallets and contactless payment options.
Contactless payments have become inevitable in the wake of COVID-19 and its aftermath. Moreover, with customers preferring online shopping as compared to traditional in-store shopping, contactless payments will become even more popular. Hence, the rise of such payment apps will be a rising trend for mobile apps in 2023.
- Beacon Technology:
Have you ever thought of enjoying a personalized experience depending on your location? This is where beacon technology takes the lead. This technology facilitates sending signals to your smartphone through small Bluetooth devices when you are in a certain area. This technology is creating unmatched opportunities for mobile application development services to create interactive location-based features in mobile apps.
Beacon technology allows you to provide optimized marketing campaigns when customers are around your store. Also, this creates possibilities like when the customer is near the store; personalized offers can be sent to their mobile apps through notifications. This increases the purchase intention of customers.
- Augmented Reality/Virtual Reality:
Augmented reality and virtual reality are gaining attraction as more and more industries are embracing this technology to further their reach. Virtual reality lets businesses present engaging visuals and insights to their customers. Such immersive experiences can lead to greater customer experience. Customers can relax while they shop their hearts out by selecting their desired products through AR/VR.
The AR/VR technologies are not just limited to shopping, though; in fact, it finds their primary usage elsewhere. The fields of education and gaming have utilized this technology quite impressively. Gaming with VR has opened new and exciting possibilities for users, thus adding newer things to keep them engaged. In the education sector, it is easier to interact with educators through AR/ VR, while it is also helpful in conducting complex training over the Internet.
- Health and Wellness:
The ongoing focus on health and wellness has driven a lot of traffic toward developing many apps related to fitness tracking and the wellness of individuals. Mental health is another aspect of personal well-being that is getting much more attention than before. The focus is on supporting people suffering from such issues, and there has been a significant influx of mobile apps that help people achieve their daily goals and, in general, keep them more motivated.
Fitness apps, gadgets, and tracking applications have become quite popular with all age groups. Fitness has become increasingly crucial given the stress-inducing environment and the lack of physical activities kids and older adults go through these days. Mobile applications teaching yoga and other physical exercises have become quite common and will continue to rise as people continue to give health and fitness their due importance.
- Voice-Controlled Applications:
Voice-controlled applications are increasingly becoming a norm as customers want the ease of usage it affords. Since the advent of smartphones, one of the main drawbacks has been typing words with the screen turned on and the user’s full attention on the screen. With the QWERTY keyboards, you can type without paying attention to your mobile.
Hence, with voice-controlled applications, you can say your commands without typing them. It is pretty useful when driving; you must type in a command requiring your full attention. Moreover, voice-controlled applications save considerable time over traditional on-screen keyboard typing.
- Security-Centric Applications:
Security has become quite a trend coming into 2023 as cybercrime increases and secure mobile applications are the need of the hour. Data privacy and security are paramount because our smartphones contain sensitive information that, in the wrong hands, can cause considerable damage. Mobile app development enterprises are focusing more and more on security, with development methodologies such as DevSecOps becoming popular.
Such methodologies focus on the securitization aspect of developing moveable applications. Implementing strong security measures such as two-factor authentication, secure coding, and biometric verification increases the security environment. Security-centric mobile applications will see a considerable rise in 2023 as customers want their applications to be security-oriented. Data safety and privacy of data have become paramount and will contribute to this securitization of mobile applications.
- Cross-Platform Development:
The world of mobile app development has seen many trends over the years. One such trend that is catching on in 2023 is using APIs. The application programming interface acts as a messenger between two coding applications, helping one application extract information from another. A mobile software development company can enter a new era with such frameworks and tools.
These frameworks and tools help mobile applications get essential information from other applications. It helps increase productivity, as mobile applications don’t need to create those parts of the application that are already available elsewhere. Creating applications has become less cumbersome with these frameworks as less time is wasted on performing repetitive tasks. Such tools and frameworks will thus be an essential trend to look out for as they help mobile app developers create more applications efficiently.
In a nutshell, the world of technology is changing rapidly. Thus developers need to examine new trends to offer better-customized apps to users closely. Similarly, technologies like 5G, which is bringing super-fast speed and improved ability to handle many devices, will transform mobile app development in the future. Newer mobile app development frameworks are also emerging daily, hence accelerating the industry overall.
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